A compilation reel of my commercial work as an animator.

From animating the pitch winning test to final delivery, I was along for the whole journey on this wonderful project. Transitions were the key: suitcase to airport lounge, cocktail stick to diving board; big ideas were needed to get between them and lots of trickery. Directed by Colin Hesterly and Matthias Hoegg at Not To Scale. 

I had the pleasure to animate on this beautiful, eye-catching film for Wacom Cintiq. The film imaginatively illustrates the typical journey and endeavors that an Artist takes through their career to realize their creative ambitions.

The film tells this story through the artist’s own creation, an illustration of an eagle set in a landscape.

We follow the eagle as it journeys and evolves through six different scenes, each a metaphor for representing the typical ups and downs of a creative career, including; artistic infancy, early commissions, client rejection and picking oneself up to improve and go again, gaining more confidence, achieving commercial success, through to finally mastering your skill to receive global adulation.

Every scene was created in an illustrative style that reflected the capability of Cintiq as a creative tool, but these scenes also needed to be animated in a different style each time to help show how an artist’s style might evolve over time and to appeal to the widest possible range of Wacom users too.

The animation was conceived so that the film also works, in its entirety as a seamless single-shot sequence. The results are a creatively unique film that reflects and is faithful to the creativity inherent to the Wacom brand itself.

Client: Wacom

Agency: Iris

CD: Richard Hayter

Creatives: Naresh & Arash

Producer: Matthew Hodges

Production: Not To Scale

Director: BAT

Executive Producer & Writer: Dan O’Rourke

Producer: Edward Tull

Design: Jose Luis Agreda, Rune Fisker, Juan Barabani

Animation: Chris Cray, Matt Partridge, Geoff McDowall, Nicholas Brooks, Sergei Shabarov, Andreia Serrano, Natalia Bedrossian

Music supervision: Wake The Town

Music: ‘Creative Journey’ by Wake The Town

I animated on this 2D launch trailer for Cookie Run: Kingdom’s highly anticipated collaboration with Kpop sensation, BTS.

Production Company: Passion Animation Studios

Director: Andy Martin

Executive Producer: Katie Grayson

Producer: Kate Myers

Animation: Chris Cray, Barbara Florido, Olly Montagu

Krisi Zhupali, Sameera Joshi, Anita Gill

Andy Hague, Paul Cheshire

I animated on this bold and playful animation for the world-leading meditation app Headspace.

Production company: Nexus Studios

"For everybody who loves to crunch like we do, we ramble on."

Here are two joyfully whimsical TV spots I animated on for Kettle Chips.

Credits:

Client - Kettle Chips

Production Company - Passion Pictures
Director - Andy Martin

A big-hearted and nostalgic project, this commercial required nuanced character performances to highlight the transformative joy of a family holiday. Directed by Colin Hesterly at Not To Scale. 

Full of funny twists and character mishaps, comic timing and pathos were the key to these halloween themed idents for Pop. Directed by Dan Britt at Blinkink.

I had the pleasure of working as lead animator on a short film and pilot for Tulipop, an Icelandic lifestyle brand in co-production with Blink Industries. As this has yet to air, I can currently share this trailer.

I got the chance to animate some John Lennon drawings for the White Album's 50th Anniversary, directed by Alasdair Brotherston and Jock Mooney.

Production Trunk Animation

Director Alasdair + Jock

2D Animation Chris Cray

2D Animation Alex Potts

Producer Layla Atkinson,Richard Barnett

Director of Photography Pete Ellmore

Stop-Motion Animation Andy Biddle

Stop-Motion Animation Tobias Fouracre

CGI Artist Rok Predin

Strange Beast’s Andy Martin directed this spot for Fanta for Brazil and Mexico. The new ad takes the existing Fanta characters and puts them in the middle of modern teenage issues ‘throwing them a few surreal curveballs.’

To celebrate reaching 2bn users, Facebook worked with Nexus Studios to celebrate the milestone with ‘Good Adds Up’, a personalised animated film which thanks users for being part of the community, for sharing moments and more.  

Directed by Nexus Studios’ Johnny Kelly, myself and a team of animators and compositors brought a cast of characters to life who come together to do amazing things, guiding you through your own film that’s populated by your photo moments as shared on Facebook.The campaign kicks off with the central idea of ‘Good Adds Up’ and the thought that the characters could ‘add up’ too, coming together and becoming more than the sum of their parts. Due to the size of the audience we had to invent a set of character movements and performances that didn’t feel overly-specific to one country or another and found that it is often easier to identify with a character if he’s a little abstracted, than one that is figurative and realistic.

Quirky performances with hilariously facial expressions were called for in this brilliantly designed anti-smoking project directed by McBess and Simon at Passion Animation Studios.

I animated the many rabbits in this maximalist masterpiece of a commercial, directed by Yannis & Christos at Nomint. The emphasis was on syncing all movement to the earworm of a soundtrack and adding some naturalistic movement to photo-collage rabbits with moustaches and sunglasses. 

J Walter Thompson's first masterbrand campaign for Nestlé Rowntree's imagines a factory of tiny workers inside every sweet doing their best to make the confectionery delicious.
 

Subway invited sandwich lovers to ‘DOUBLE THE FEEL GOOD’ in a riotous social media campaign, featuring a wild mix of fun-loving imagery, to celebrate its World Sandwich Day two-for-one offer. Across a series of short-form GIFs, a lightning struck beefcake, breakdancing robots, jazz drumming cats, exploding sumo wrestlers, amorous giraffes and beyond will capture the imagination of the brand’s diverse audience.

Credits

Client: Subway

Title: World Sandwich Day

Production Company: Blinkink

Director: Chris Bristow

Producer: Alex Halley

Production Manager: Mira Valcheva

Designer: Stevie Gee

Animators: Chris Cray, Thomas Knowler

Dynamic camera moves and liquid transitions about in these commercials for Kia cars, the twist being that they're rendered in post-it notes that become pixel animations. Directed by Noah Harris at Blinkink.

One of six online commercials for Triumph, created by Ping at Beakus for Across The Pond and Exposure. Using hand-drawn line animation and a limited palette, the comedic narratives are illustrated with a playful surrealism.

Bold geometric fruit and water are used to play with the notion of 2D design in our 3D world with the animated mural in this commercial, directed by Eric Lerner at Nomint.