A compilation reel of my commercial work as an animator.
From animating the pitch winning test to final delivery, I was along for the whole journey on this wonderful project. Transitions were the key: suitcase to airport lounge, cocktail stick to diving board; big ideas were needed to get between them and lots of trickery. Directed by Colin Hesterly and Matthias Hoegg at Not To Scale.
I had the pleasure of working as lead animator on a short film and pilot for Tulipop, an Icelandic lifestyle brand in co-production with Blink Industries. As this has yet to air, I can currently share this trailer.
Facebook 'Good Adds Up'
To celebrate reaching 2bn users, Facebook worked with Nexus Studios to celebrate the milestone with ‘Good Adds Up’, a personalised animated film which thanks users for being part of the community, for sharing moments and more.
Directed by Nexus Studios’ Johnny Kelly, myself and a team of animators and compositors brought a cast of characters to life who come together to do amazing things, guiding you through your own film that’s populated by your photo moments as shared on Facebook.The campaign kicks off with the central idea of ‘Good Adds Up’ and the thought that thecharacters could ‘add up’ too, coming together and becoming more than the sum of their parts. Due to the size of the audience we had to invent a set of character movements and performances that didn’t feel overly-specific to one country or another and found that it is often easier to identify with a character if he’s a little abstracted, than one that is figurative and realistic.
The Beatles 'Glass Onion'
I got the chance to animate some John Lennon drawings for the White Album's 50th Anniversary, directed by Alasdair Brotherston and Jock Mooney.
Production Trunk Animation
Director Alasdair + Jock
2D Animation Chris Cray
2D Animation Alex Potts
Producer Layla Atkinson,Richard Barnett
Director of Photography Pete Ellmore
Stop-Motion Animation Andy Biddle
Stop-Motion Animation Tobias Fouracre
CGI Artist Rok Predin
A big-hearted and nostalgic project, this commercial required nuanced character performances to highlight the transformative joy of a family holiday. Directed by Colin Hesterly at Not To Scale.
Full of funny twists and character mishaps, comic timing and pathos were the key to these halloween themed idents for Pop. Directed by Dan Britt at Blinkink.
Pfizer 'Friendless Fairy Tales'
Quirky performances with hilariously facial expressions were called for in this brilliantly designed anti-smoking project directed by McBess and Simon at Passion Animation Studios.
Fanta 'Play It Better'
Strange Beast’s Andy Martin directed this spot for Fanta for Brazil and Mexico. The new ad takes the existing Fanta characters and puts them in the middle of modern teenage issues ‘throwing them a few surreal curveballs.’
Fanta 'Play it better '
Ribena 'You Can’t Get Any More Ribenary'
I animated the many rabbits in this maximalist masterpiece of a commercial, directed by Yannis & Christos at Nomint. The emphasis was on syncing all movement to the earworm of a soundtrack and adding some naturalistic movement to photo-collage rabbits with moustaches and sunglasses.
Rowntrees 'The Smile Factory'
J Walter Thompson's first masterbrand campaign for Nestlé Rowntree's imagines a factory of tiny workers inside every sweet doing their best to make the confectionery delicious.
Subway invited sandwich lovers to ‘DOUBLE THE FEEL GOOD’ in a riotous social media campaign, featuring a wild mix of fun-loving imagery, to celebrate its World Sandwich Day two-for-one offer. Across a series of short-form GIFs, a lightning struck beefcake, breakdancing robots, jazz drumming cats, exploding sumo wrestlers, amorous giraffes and beyond will capture the imagination of the brand’s diverse audience.
Title: World Sandwich Day
Production Company: Blinkink
Director: Chris Bristow
Producer: Alex Halley
Production Manager: Mira Valcheva
Designer: Stevie Gee
Animators: Chris Cray, Thomas Knowler
Dynamic camera moves and liquid transitions about in these commercials for Kia cars, the twist being that they're rendered in post-it notes that become pixel animations. Directed by Noah Harris at Blinkink.
Triumph 'Stand Up For Fit'
One of six online commercials for Triumph, created by Ping at Beakus for Across The Pond and Exposure. Using hand-drawn line animation and a limited palette, the comedic narratives are illustrated with a playful surrealism.
Volvic Touch Of Fruit
Bold geometric fruit and water are used to play with the notion of 2D design in our 3D world with the animated mural in this commercial, directed by Eric Lerner at Nomint.